The new Planet Beach campaigns are underway.

A couple of weeks ago, five lucky ladies boarded a plane to Cancun, Mexico for the first of many adventures they will share as the 2013 Planet Beach Cover Models.  Their very first photo, video and promotional shoot and events took place at the beautiful Grand Palladium Resort in Mexico, which was truly the perfect backdrop for the shoot.  Grand Palladium is one of Planet Beach’s newest partners that offers members discounted vacation packages at their resorts.

Although an ideal place to relax and have fun, these girls were put to work as soon as they stepped off the plane. But don’t feel too bad for them, that didn’t stop them from having fun and bonding over their new chapter of their life as Planet Beach sisters!

The week started off with a bang as the girls met for the first time and started getting to know each other.  Coming from so many different backgrounds, there was A LOT to share! The ladies are made up of a beautiful mom of 3 that works at a spa, a TV personality, a professional cheerleader, a geoscientist and a college student! However, the ladies shared one passion, a love for Planet Beach!

Their schedules were packed full of photo shoots and video shoots but there was always room for a little fun. Nice dinners, celebrating birthdays, boating adventures and snorkeling excursions were all part of the mix.

“The trip was an absolute success! They ladies brought beauty, professionalism and passion and were a pleasure to work… and play with. The outcome was one of our best campaign shoots yet,” stated Franchise Marketing Director, Troy Wise. “Everyone needs to keep an eye on these new Planet Beach rising stars!”

Check out some sneak peaks from the 2013 Cancun photo shoot here!