It’s finally here.  It’s FALL y’all!  Bring out your sweaters, decorative pumpkins, and Halloween movies because it is officially the First Day of Fall!  While the Fall season may bring us colorful leaves and pumpkin spice flavored everything, it also brings the opportunity to create great content for your business’ social media.  Here are a few ideas you can implement into your social media this season.  Keep in mind that you should tailor each idea to your brand.

Spooky Up Your Workspace

It doesn’t matter if your business operates out of a home office or a brick and mortar storefront, Halloween decorations have no bias.  Show off your business’ creativity in a fun post highlighting your Halloween spirit in the workplace.  Put spiderwebs on your desk, a row of funny pumpkins along the window, and let your creativity run wild.  This type of behind the scenes footage is exactly what builds your brand’s personality.

Share Your Pumpkin

Carve a pumpkin, and share it!  Make sure it’s post-worthy and on brand. And, it doesn’t always need to be a carved pumpkin.  For example, if you own a boutique, you can paint designs on your pumpkins and use it as a mannequin to showcase accessories you sell.  Have a hashtag?  Why not carve it into a pumpkin and put it outside your door?

Be Thankful

You don’t have to wait until Thanksgiving to be grateful.  The week following Halloween post a video to Facebook where employees and select clients share one quick thing that they are thankful for.  End it with the business owner or manager saying they are thankful for the support of their community or thankful to be able to serve your wonderful clients.  Edit the video to under a minute, add a cool title, a nice background song, and end it with a slide reading “What Are You Thankful For?” and a “Share with us” hashtag to encourage dialogue.  Top it all off with a sweet caption such as “Grateful for you”.  You can edit a snippet to post on Instagram and have a call to action to see the full video on Facebook.

Fall Themed Give Away

This one’s simple.  Offer something your business can give away in a social media contest.  Tell your audience that a winner will be chosen if they like/follow your page, tag a friend below, and repost the picture with the clever hashtag you will create.  This gets you more followers and the opportunity to promote one of your products/ services and it will leave your followers happy, because who doesn’t love free stuff?

Which brings me to my last topic! Stop by your local Planet Beach spray & spa to check out all of our October deals. Join anytime in October and get November for free! Just in time to look and feel your very best for your holiday gatherings and save money for all those gifts you’ll be buying! CLICK HERE to find a Planet Beach near you!

 Source: http://cobaltsapphire.com

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Written By: Paige Stuart, Planet Beach Brand Manager & Franchisee