Planet Beach Contempo Spas Have What Men Want
Featured, MembersAutomated services, edgy décor and high quality products appeal to the guys
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Say the word “spa” and many people envision a frilly, feminine enclave where men dare not tread. Smart guys know better.
According to the International Spa Association, 30 percent of spa-goers are men. Demand among men for spa services is so great that some male-only spas are opening across the country. Conveniently for the guys – and Planet Beach Contempo Spa franchise owners, our spas offer the services that men want while still appealing to women – all for much less than a traditional day spa.
The male appeal of a Contempo Spa begins at the door, with the lively, edgy decor and continues with unscented products. “The unscented sprays are great so you don’t leave smelling like jasmine,” says Contempo Spa customer Bob Martin.
Men come to spas more for relaxation and rejuvenation than pampering and beauty care. However, the thought of being touched by a stranger often sends them out the door.
Our state-of-the-art, automated spa services allow men to feel rejuvenated without the awkward therapist encounter. Massages are not only hands-free, they are also private.
Like a female customer, a male customer is in control of his massage in the privacy of his own room at a Contempo Spa.
Our AquaMassage and Hydro-Massage beds use water jets and pressure to melt away stress while men remain dry and fully clothed. Our Therasage bed uses infrared heat and massage to relieve vital pressure points along the spine. The Cyber-Relax massage chair gives a customized massage based on his shape and posture. “It feels so good,” customer Frank Lovato says. “Totally relaxing.”
Cyber Relax Chair
Once men come to a spa for a massage, they are often open to trying other services such as tanning and weight loss. With Planet Beach, they can choose UV Therapy tanning either standing or lying down, as well as the UV-Free Mystic Spray Tan. And the SlimCapsule can help men lose weight by burning calories and increasing their metabolism.
Men generally take a practical view of spa services. They tend to see the benefits of services as routine maintenance. “I go in there for an oil change,” one male spa-goer told The New York Times.
Planet Beach customers appreciate the efficiency of choosing their own services and operating the equipment themselves. For a modest monthly fee that might buy one 90-minute massage at a traditional day spa, they get unlimited access to a suite of services.
At Planet Beach, the customer is in charge. And that’s what men want.
