Janessa Clower
Louisiana woman, already a Mystic Tan fan, wins choice sunless package
Janessa Clower already was a big fan of Mystic Tan. When she saw the recent Planet Beach Contempo Spa sunless product and service contest, she didn’t hesitate to enter.
Though she’s never won anything before, she has been a regular of her local Planet Beach spa since last year, so she was familiar with the services and wanted to win. Janessa, of Bossier City, LA, posted a picture of herself headed out to the Military Ball in a sleek dress, amazing hair and fabulous glow provided by a recent Mystic Tan from Planet Beach.
She left this comment:
“I did the Hydration station, Velocity bed and finished up with Mystic Tan using Single Bronzer and Medium color. I was VERY pleased with how well it progressed and left me looking like I had just come back from a beach vacation for our Military Ball this past weekend!”
To qualify and win the sunless package, Jessica needed her friends to like the Planet Beach Facebook page, then like her post. Janessa won the Grand Prize – a free pbGLOW Sunless Collection Kit, four free sunless services at her local Planet Beach and a free Medium Beauty Bronzer and Beauty Brush, all valued at $265.
Depending on location, Mystic Tan is only one of several spray, or sunless services available. Contempo Spas also have automated, push-button massages, facials, guided meditation as well as full-body hydration and detoxification services. The spa works like a gym: members pay a monthly fee for unlimited access to health and wellness services.
Jessica is a longtime fan of UV tanning, and at first she was skeptical of spray tans, especially after a visit to an unrelated salon left her streaky and upset.
“I used to tan a lot in the tanning beds and I have tried spray tans at a couple of places and wasn’t satisfied,” she says. “The first time I did it, I wasn’t completely pleased with it, but it was OK. The second time I did it I had streaks, and I had to stand there until I was completely dry. I was so mad.”
She gave Planet Beach a try after Internet searches for local tanning salons showed Planet Beach had the lowest prices in town. Results from her first Mystic experience were enough to make her a convert and prompt her to enter the contest.
“Planet Beach’s Mystic is the only one in town I will use,” Janessa says. “It sprays so evenly.”
Automated services, edgy décor and high quality products appeal to the guys
Saunatox
Say the word “spa” and many people envision a frilly, feminine enclave where men dare not tread. Smart guys know better.
According to the International Spa Association, 30 percent of spa-goers are men. Demand among men for spa services is so great that some male-only spas are opening across the country. Conveniently for the guys – and Planet Beach Contempo Spa franchise owners, our spas offer the services that men want while still appealing to women – all for much less than a traditional day spa.
The male appeal of a Contempo Spa begins at the door, with the lively, edgy decor and continues with unscented products. “The unscented sprays are great so you don’t leave smelling like jasmine,” says Contempo Spa customer Bob Martin.
Men come to spas more for relaxation and rejuvenation than pampering and beauty care. However, the thought of being touched by a stranger often sends them out the door.
Our state-of-the-art, automated spa services allow men to feel rejuvenated without the awkward therapist encounter. Massages are not only hands-free, they are also private.
Like a female customer, a male customer is in control of his massage in the privacy of his own room at a Contempo Spa.
Our AquaMassage and Hydro-Massage beds use water jets and pressure to melt away stress while men remain dry and fully clothed. Our Therasage bed uses infrared heat and massage to relieve vital pressure points along the spine. The Cyber-Relax massage chair gives a customized massage based on his shape and posture. “It feels so good,” customer Frank Lovato says. “Totally relaxing.”
Cyber Relax Chair
Once men come to a spa for a massage, they are often open to trying other services such as tanning and weight loss. With Planet Beach, they can choose UV Therapy tanning either standing or lying down, as well as the UV-Free Mystic Spray Tan. And the SlimCapsule can help men lose weight by burning calories and increasing their metabolism.
Men generally take a practical view of spa services. They tend to see the benefits of services as routine maintenance. “I go in there for an oil change,” one male spa-goer told The New York Times.
Planet Beach customers appreciate the efficiency of choosing their own services and operating the equipment themselves. For a modest monthly fee that might buy one 90-minute massage at a traditional day spa, they get unlimited access to a suite of services.
At Planet Beach, the customer is in charge. And that’s what men want.
Popular full body day spa service helps hydrate dry skin, burns calories
In today’s busy world, the majority of people don’t drink enough water or apply enough topical moisturizer, leaving skin rough and dry. Dry skin over long periods of time leads to premature signs of aging including wrinkles and stress lines.
Planet Beach Contempo Spas has a space-age remedy to this age-old problem. The Hydration Station is a full-body, automatic spa service that moisturizes the entire body and over time greatly diminishes wrinkles and other signs of aging.
Hydration Station at Planet Beach Contempo SpaThe Hydration Station has become one of the most popular services at Contempo Spas because people look and feel so much better when they use it. Few people drink enough water and their skin is thirsty for moisture. This service provides the surface of the skin with warm, topical, soothing moisture that creams and body lotions can’t always accomplish.
The Hydration Station looks like a full-body pod. Customers lay inside the pod for 20-minute sessions. The station uses infrared heat and nutrient-rich steam similar to a sauna, opening pores and hydrating the body from head to toe. The service deeply moisturizes skin, increases skin elasticity and collagen, cleans pores and improves skin tone and texture.
Planet Beach Contempo Spa is an automated day spa that provides unlimited access to spa services for an affordable monthly fee. The Hydration Station is one of several popular spa services that customers use including spray tanning, massages, LED facials and red light therapy. Automated day spas are increasing in popularity because they cost a fraction of what traditional day spas charge and deliver the same or better results.
Check it out. Often, customers don’t realize how dry their skin is until they try a few sessions in the Hydration Station. Large bottles of body lotion won’t give the same results. Once you see how your skin looks and feels with the right amount of moisture, you’ll see why this spa service is so popular.
Members pay a monthly fee for unlimited fully-automated sunless spray & spa services in a private room without the need of an attendant. These services include sunless spray tanning, UV tanning (in participating locations), Hot Box Detox, four types of massages, two types of facials, hydration treatments, teeth whitening, guided meditation, oxygen therapy, and weight management treatments. Planet Beach also offers a wide range of sunless lotions, skincare, and nutrition products. Our spas provide members everything they need to achieve their total skincare, wellness, and stress relief goals.
“I have been a member of Planet Beach for about 4 1/2 years now. I work two jobs and am a single mother so this is my place of relaxation when I get 15 to 45 minutes to myself. Everyone is so sweet and makes it feel more like a family. It is a lot of money to some people, but the way the staff treats their customers, it’s worth every penny.”
-Heather, Marrero, LA
“We all know the toll stress can take on us emotionally, as well as physically. As a heart attack survivor, I am all too familiar with the payment extracted when we neglect ourselves. The benefits I’ve received from the Hydration Station combined with the pbGLOW services are really beyond words. The addition of the Lumiere Facial completed my skincare needs; the Repairing Regimen has produced results I thought possible only by enduring painful, costly and time-consuming surgery. In just 4-6 weeks I noticed such an improvement in my overall skin tone, pore reduction, and virtual disappearance of my laugh lines. I can’t help but giggle when anyone discovers I’m just pushing 50. I don’t perceive my time at the spa as self-indulgent, but as a soothing, relaxing, rejuvenating retreat for mind, body and soul!”
-Tammy, Mandeville, LA
“I started getting serious about losing weight. On July 10 2009, I weighed 206 pounds. I started with Indulge shakes and the Slim Kit (detoxify & cellulite reduction) along with my spa membership. I use the Hydration Station and the new SlimCapsule just about everyday. It’s now Sept. 14, 2009, and I weigh 184 pounds! I have lost 22 pounds and I owe it all to my Planet Beach family. I have not done the Body Wrap yet, but will be doing it soon. I also don’t exercise. Sorry ladies, but it’s true. All I did was follow the directions. I love my new look, but I still want to lose another 20 pounds. So Planet Beach, here I come. Thank you to my Planet Beach family for the support they have given me to get the weight off. I love you all!”
-Jamie, Jacksonville, NC
“It is a wonderful experience to come to Planet Beach. It is so much more than a tanning salon. I love all of the different options there are to choose from on each visit. Everyone is always so friendly and always willing to help.”
-Melissa, El Paseo, CA
“I wanted to sincerely let you know how much I appreciate your two salons! I can not tell you how much I love going to both locations. With each visit, the friendly staff welcomes me and makes sure that I have everything I need for an amazing spa experience. I really enjoy the time in the salon, no matter what services I have! Both Jen and Lauren are wonderful and keep the atmosphere of the salon top notch! I would never know if either of them or anyone on their team had a bad day! Both salons are always clean and stocked with great products! A genuine thank you to you, Jen and Lauren! I enjoy the salon, and will be sure to tell everyone I know to visit!”
-Misty, Lakewood, CO
“So I got the best compliment this weekend. I went to a reunion of United Airlines former Reservations employees, of which I am one, and I saw people I haven’t seen in nine years. One came up to me and said ‘Your skin is amazing…it looks so good and you have like no wrinkles after nine years!’ Well I didn’t have many wrinkles anyway but my skin didn’t look this good before. If she had seen it two weeks ago she might not have thought that, however I’ve been taking the vitamins and using the skin care and kept telling everyone how the red was leaving my skin. It still has some, but it’s awesome. :)”
-Melanie, Lakewood, CO
“Going to the spa is habit forming! I crave it, depend on it, and I cannot do without it. The workday is hectic helping others solve their crises/problems. The hours fly by. Then 4 p.m. comes and I get to think about me. The pampering begins at the front desk with the smile, a greeting, a kind word, a robe and a mint. Then it’s time to moisten up and hydrate in the Hydration Station. Aroma, heat, moisture and music. After 20 minutes, I regain consciousness…”
-Debra, Houston, TX
“Hello! I am currently a member at the Planet Beach in North Brunswick, NJ. I just wanted to say that I absolutely love this place. Love the vibe and positive energy of the staff members and the owner himself, Steven. The tanning beds are also amazing! The entire place is clean and very warm and welcoming. I would definitely recommend this place to my friends and family members. It is thus far the best tanning salon I’ve ever been to. Thank you!!!”
-Lana, North Brunswick, NJ
“I started my spa sessions in November 2008. By using Hydration, my skin is clearer, and I have lost 22 pounds overall. My skin is also smoother with a silky feeling (love this!). The Lumiere sessions have brightened my complexion and rejuvenated my pores. For the first time in my life, I HAVE A TAN! I’m loving this place, and plan to stay a member for years to come. It can only get better. As a Mom of four, I have truly found my little piece of serenity and get away.”
– Simone, Baton Rouge, LA
Growing franchise company turns 15 as its Contempo Spa concept catches fire
When Stephen Smith opened the first Planet Beach in April 1995, he truly wanted to revolutionize the tanning industry. His goal: to help people achieve that sense of rested well-being that only comes from a day at the beach. So he took his experience in gym management and opened his “Electric Beach” in the Uptown district of
Stephen Smith
New Orleans. The concept took off but the name needed some tweaking. After much thought, it was officially changed to Planet Beach on April 1, 1996, and the beach with attitude began to expand across the country.
Fifteen years later, Planet Beach is in the top fifth percentile of all U.S. franchise companies based on number of locations. “As far as growth, it has been a wild ride,” Smith says.
But truly the most revolutionizing change came in 2005, when Smith repositioned the company and expanded services, launching the Contempo Spa concept. Such forward-thinking helped the system overcome its most tricky challenge to date, the negative press about tanning.
“Our biggest change over the last 15 years was our response to the tanning industry crisis,” he says. “A lot of tanning salon companies never came to the realization that this is real, that overexposure is bad and the best thing to do is just face that reality, change and manage your business accordingly.”
Smith saw the shift as an opportunity. Recognizing that some customers do benefit from moderate UV therapy, Planet Beach also anticipated huge consumer demand for other health and wellness services and expanded into a one-stop spa with an impressive roster of options.
Now, he says Planet Beach’s web traffic is four times the amount generated by Hollywood Tan, a competitor that does not offer the Contempo Spa’s unique automated approach to wellness and relaxation services.
“We are now Planet Beach Contempo Spa, and that has made a huge difference in our same store sales,” Smith says. “It has made us more appealing to a broader market out there and rather than being viewed as a company that isn’t concerned about skin cancer, we are now viewed as a company that is very concerned about skin care and overexposure. And that positioning has worked very well for our brand.”
So well that Planet Beach Contempo Spa is about to embark on a new adventure in honor of its birthday, a custom product line created specifically for sunless tanning. Planet Beach is set to unveil the perfect combination of products to help its customers maintain that coveted glow. pbGLOW™ will hit the shelves in May.
Since the beginning, the goal of Planet Beach has been to instill a sense of mental and physical renewal for all of the guests who walk through the door. And changes at Planet Beach Contempo Spas always keep that goal.
“It is kind of like the Marines,” Smith says. “You adapt and overcome.”
The system’s ability to change and meet new needs is great not only for its members but also its local owners. Wellness is not a passing fad, and people need affordable options to help them lead the lives they deserve.