Who Wants to Wake up tan? New Product Alert!
Now you can wake up tan with Mystic’s new product line! In my last two blogs, I introduced you to the Wake-Up Tan, self-tan water mousse and the Wake-Up Tan Hyaluronic Acid Overnight Face Mask Self-Tan Serum. This week we’re going to dive into the last amazing must have in this line: Wake Up & Glow Daily Facial Spritz!
This product contains eco certified, natural DHA and Erythrulose, tri-hydration, and is gluten free, paraben free, non-comedogenic, 100% vegan, and cruelty free.
Blended with hyaluronic acid, this addition to your skincare routine helps to soften and moisturize skin to reduce the appearance of fine lines and wrinkles. Plus Deodar200 eliminates the common self-tanning odor and leaves behind a fresh smelling fragrance!
The Wake Up and Glow Daily Facial Spritz is a lightweight facial spray to create a glow throughout your day. Simply apply in the morning over, under, or instead of makeup! Throw in your purse for the days you’re on the go and need to glow!
Goes on clear with no worry of color transfer.
Perfect for all skin tones!
Grab yours today at your local Planet Beach spray & spa!
Find a location near you by clicking HERE!
Written By: Paige Stuart, Planet Beach Brand Manager & Franchisee
We are quickly approaching the end of the Application Round for the 4th annual HOTWORX Virtual Instructor Competition, with only 1 week left until the May 31st Application Deadline! Our #1 motive for creating this annual international Virtual Instructor Competition is to find the top five Virtual Instructors from anywhere who can deliver exceptional workouts to thousands of HOTWORX users every day, 24 hours a day across the world for the next year!
We are looking for fitness instructor professionals who are models or aspire to become a fitness model and who are technically qualified through experience and certification in one or more of these disciplines: yoga, Pilates, barre, all other forms of isometrics, athletic stretching, bands, TRX/suspension training, indoor cycling and indoor rowing. The Top 7 will represent the company throughout the year as Virtual Instructors/Virtual Personal Trainers and as brand ambassadors promoting the HOTWORX training method. This is an incredible opportunity to connect with people all around the world and have a positive impact on their fitness, health and wellness journey!
Once the Application Round is complete, Executives at the HOTWORX & Planet Beach World Headquarters will select the top competitors to participate in the Online Voting Round from June 7th – July 5th. The online vote will determine the Fan Favorite and he/she will automatically advance to the next round of the competition. The Top 15 competitors will participate in the Final Round of the Virtual Instructor Competition at our annual franchise convention at the La Cantera Resort & Spa in San Antonio, Texas on July 19th – July 21st. After a series of judging interviews, a Virtual Instructor Q&A, and live outdoor workout, the 7 winners will be announced as our 5 Virtual Instructors and 2 Virtual Personal Trainers. The winners will receive a one year contract and a prize package valued at over $10,000!
Do you have what it takes? Visit https://www.hotworx.net/virtualinstructorcompetition for more details or CLICK HERE to apply before the deadline at midnight on May 31st!
Planet Beach welcomes new franchisees, Heather and CJ Hunt, who were awarded a franchise license in Mandeville, Louisiana!
What originally motivated you to consider a business opportunity?
Owning and operating a business together has always been a goal of ours. We both have extensive experience in operations management and felt as though the time was right.
What led you to explore franchising rather than an independent business?
We explored franchising because it provides the advantages of presenting an established business plan, proven marketing strategies and the support of a corporate team.
What was your initial impression of your first spa session at Planet Beach?
My first session at a Planet Beach was quite a few years ago, but what I remember most was the excellent customer service. The Spa Consultants were always more than accommodating.
How was your experience going through the Planet Beach Discovery Process?
The process with our our recruiter was very pleasant. Kayla went above and beyond and always got back to us very quickly with the answers to any questions we had. She is very knowledgeable and passionate about the organization and that alone made us feel very comfortable with her. She made the decision to move forward very easy.
How would you describe your Orientation Day and meeting the Planet Beach Executive Team?
The Orientation Day was very informative and helped us to understand what the expectations are of the franchisor and franchisee. Putting faces to names also made for a more personal experience.
What advice would you give to other candidates considering the opportunity to franchise with Planet Beach?
I would recommend that they invest the time in listening to what Planet Beach has to offer. Doing so will paint a clear picture of the benefits that come along with teaming up with the franchise.
What are the top 3 reasons you chose to franchise with Planet Beach?
We chose Planet Beach because it is a reputable brand, offers services that enhance the health and well-being of our community, and also the additional support provided by corporate.
What excites you the most in offering Planet Beach’s automated spa services to your community?
We are most excited about opening Mandeville Planet Beach back up to our community. Health and wellness means so much to the both of us and we understand what it means to our community, not only physically but mentally as well. We are thrilled to be able to provide our customers with the opportunity to optimize their health and improve their overall quality of life.
What goals do you plan to accomplish in your first year as a Planet Beach franchisee?
Our goal in our first year is to establish a knowledgeable, competitive and customer service focused team to serve as the foundation to our business.
How will Planet Beach help you achieve your personal and professional goals?
Planet Beach has helped us to achieve our goal of owning and operating a business together, and we are thankful for the opportunity.
Congratulations, Heather & CJ, and welcome to the Planet Beach team!
Looking for a new business opportunity and want to learn more about Planet Beach?
Visit planetbeach.com/franchising.
Franchising is such a rewarding and exciting journey in business! As a Franchisee, you are granted the right to use an established trade name and proven concept to bring a uniformed business model to market. Planet Beach spray & spa has the systems & processes established so that you can hit the ground running from day one. Join the mission to change the way the world rejuvenates and follow these golden rules of Franchising:
1. Follow the System
A successful franchisee does one thing right every time. They follow the proven system! Most franchisors have started with one successful business model and expanded from there. They experienced the trials and tribulations of a first-time business owner, adjusted accordingly and mastered their operating system. Once the demand was created and they saw the twinkle in the eyes of their consumers, they knew it was time to share the concept with the world and start duplicating the proven business model. Why reinvent the wheel when someone else has already tested and proven their success? Stay consistent with the brand and follow the system.
2. Engage in the World of Online Social Media
Social media is the sure-fire way to promote your business and keep new and prospective customers chatting about your products and services. The new way of promoting your business is only one click away. First and foremost, understand your target customer and write relevant and engaging content that speaks to them and captures their attention. Some of the most popular social networking sites include Facebook, Instagram, Twitter, YouTube, LinkedIn and Pinterest. Learn them and master your online social media marketing skills.
3. Know your bottom line!
Many franchisees hire an accountant or CPA to update their P&L and Balance Sheet monthly. This is recommended for some, but to truly keep your finger on the pulse of your daily expenditures, I recommend Intuit’s QuickBooks. The accounting software performs accounting functions, such as accounts payable, accounts receivable and financial reporting. It helps you monitor your bottom line so that you can make the necessary adjustments to be successful in business.
4. Continue learning
Successful business owners and franchisees never stop learning. They understand to be successful, they must have first-hand knowledge of their featured products and services. To engage with clients, you want to be well versed in your area of expertise. Smart business owners stay on top of competitive trends and they never stop their continuing education. Planet Beach offers an online university with key courses and lessons that are accessible online to all franchise owners and operators.
5. Network with other Franchisees
There are so many benefits accompanied with networking with other franchisees in the system, near and far. It’s refreshing to see seasoned Franchisees pair up with newbies to share their best practices and success stories. Networking with other Franchisees creates camaraderie and builds relationships.
Planet Beach knows what it takes to achieve success. As the beauty and health industry continues to rapidly expand, more people are turning to Planet Beach spray & spa to look and feel their best. With over 25 years of franchise experience, we continue to lead the way by offering convenient and affordable access to a variety of fully automated spa services. If you see yourself joining the mission to change the way the world rejuvenates, your journey is only one click away. Please visit our website at https://planetbeach.com/franchising/
Who Wants to Wake up tan? New Product Alert!
Now you can wake up tan with Mystic’s new product line! In my last blog I introduced you to the Wake-Up Tan, self-tan water mousse. This week we’re going to dive into another amazing must have in this line: Wake-Up Tan Hyaluronic Acid Overnight Face Mask Self-Tan Serum.
This product contains eco certified, natural DHA and Erythrulose, tri-hydration, and is gluten free, paraben free, non-comedogenic, 100% vegan, and cruelty free.
The weightless non-sticky serum is easy to glide over the face and neck with no worries of an uneven or streaky tan! Formulated with hyaluronic acid, this overnight face mask moisturizes, hydrates, and tans the skin while you sleep, plus Deodar200 eliminates the common self-tanning odor, and leaves behind a fresh smelling fragrance! As a clear product, you don’t have to worry about color transfer, just whether or not you want to use foundation the next day.
To use this product, wash your face and remove all makeup, then apply to the face and neck. Massage evenly in a circular motion. Wash your hands after application, and wake up to a perfect glow and hydrated, smooth skin!
So what are you waiting for? Wake up to hydrated, smooth skin with a glow! Use weekly to help reduce fine lines and wrinkles! Goes on clear with no worry of color transfer on your pillows. Perfect for all skin tones!
Grab yours today at your local Planet Beach spray & spa!
Find a location near you by clicking HERE!
Written By: Paige Stuart, Planet Beach Brand Manager & Franchisee
The HOTWORX & Planet Beach Convention will commence in less than three months, and after hosting the event virtually last year amid the COVID pandemic, the multi brand franchise is eager to host the event live this summer in the Hill Country of San Antonio, TX. In previous blog posts, we announced professional surfer, author & motivational speaker, Bethany Hamilton, and award-winning singer, song writer and entertainer, Rachel Bradshaw as guest speakers. If you didn’t think the speaker line up could get any hotter, well think again! We are excited to add actor, singer, writer and comedian, Amy Gordon, to the mix.
Amy was chosen to narrate the audio version of HOT EXERCISE, authored by HOTWORX CEO, Stephen P. Smith. He stated the following in a previous blog post about his search for the right voice to bring the audio version of his book alive, “When I was searching for the right narrator, I received numerous sample readings of the book from various actors/narrators and I listened to as many as I could. There was a voice from one narrator that I kept going back to because it kept me engaged with such an eloquent command of the English language. The voice was that of Amy Gordon, a very talented actor/comedian/singer. Born in Seattle and based in New York, Amy has worked worldwide with performances on Broadway, the Sydney Opera House, Kennedy Center, Just for Laughs, and not to mention appearances in numerous movies.
In addition to the incredible bio as a successful performing artist, she is a huge fan of fitness and happens to be incredibly fit. She was the perfect choice to be the voice for HOT EXERCISE.”
An actor, singer, writer and comedian for 21 years, Amy Gordon has worked all over the world, performing her full length solo shows and comedy acts in over 45 countries and 5 different languages. She’s played Broadway, The Kennedy Center, The Sydney Opera House and London’s West End, where she received an Olivier Award for Best Entertainment. She has recently written, produced and starred in her sitcom TV Pilot called Big Time, about a middle-aged woman running away from the circus, which has won numerous awards at film festivals nationally and internationally. As an actor, she can be seen in Tyler Perry’s A Fall From Grace, CBS’ Bull, and comedian Earthquake’s International Boss, among others. She was the first female solo comedian to lead NYC’s famous Big Apple Circus in their 2019-20 Lincoln Center season. She also records audiobooks, including Naomi Wolf’s Outrages and Stephen Smith’s Hot Exercise.
Written By: Jodie Mateu, VP of Special Events & Productivity
Now you can!
Introducing the newest mystic tan product, Wake Up Tan, self-tan water mousse! This product contains eco certified, natural DHA and Erythrulose, tri-hydration, and is gluten free, paraben free, non-comedogenic, 100% vegan, and cruelty free.
The wake-up tan overnight moisturizer is a lightweight water mousse that’s easy to apply and is formulated with hyaluronic acid to moisturize, hydrate, and tan the skin while you sleep, plus Deodar200 eliminates the common tanning odor and leaves behind a fresh smelling fragrance. As a clear product, you don’t have to worry about color transfer, so go ahead and get cozy in that all white linen bed of yours!
For an all over tan, pump onto an applicator mitt and apply in a circular motion. Use sparingly around feet, ankles, knees, and elbows. Let it dry before dressing or putting on pajamas, and wait at least 4 hours before getting wet, even better if you can get a full night’s sleep!
Wake up to all-over hydrated, smooth, and glowing skin. This weightless, easy to apply water mousse will moisturize your skin and have you tan by morning. Perfect for all skin tones!
Grab yours today at your local Planet Beach spray & spa!
Find a location near you by clicking HERE!
Written By: Paige Stuart, Planet Beach Brand Manager & Franchisee
The planning is well underway for the HOTWORX & Planet Beach annual Convention slated for July 19-21 at the beautiful La Cantera Resort & Spa in San Antonio, TX. In the previous blog post, we announced professional surfer, author & motivational speaker, Bethany Hamilton, as the keynote speaker for this year’s live event. The speaker list is heating up and we are excited to announce that award-winning singer, song writer and entertainer, Rachel Bradshaw, will commence this year’s event by singing the National Anthem. Additionally, Rachel will serve as a guest speaker in a Q&A style interview designed to understand the interests and characteristics of the company’s target demographic.
Identifying your company’s target demographic is essential for developing effective marketing strategies that will resonate with the target consumer and ultimately drive them into your business. The target demographic for HOTWORX & Planet Beach has been identified as an employed 30-year old female, inherently nicknamed, Eileen.
HOTWORX & Planet Beach are both lifestyle brands, encompassing beauty, wellness and fitness and we strive to attract those that are aspiring to live a healthy lifestyle. Eileen represents the specific target audience that will be attracted to and ultimately commit to a lifestyle brand. Therefore, every marketing message is centered around the desires of Eileen, which was inspired by Jeff Bezos’ philosophy of always leaving an open seat at the executive round table for the customer, “the most important person in the room.” Eileen is and will always remain at the forefront of every marketing decision made within the company.
We are thrilled to have Rachel Bradshaw as our Eileen at the upcoming Convention!
Rachel Bradshaw is an award-winning singer, songwriter, and entertainment personality. Growing up in West Lake, Texas, Rachel was taught the value of competition and hard work at a young age from her father, NFL Legend turned TV Host, Terry Bradshaw. A guitar player himself, Terry introduced Rachel to music through their now favorite tune, “Crazy,” by Patsy Cline – a song they would always make time to sing together between the football games or TV appearances that highlighted her childhood. After graduating from Nashville’s Belmont University, Rachel was quickly signed as a solo Country Artist and songwriter. Gaining national attention equally as a songwriter and solo Artist, Rachel co-wrote the #1 and RIAA Certified Gold Country single “What Do You Want” with Jerrod Niemann, and played on The Tonight Show with Jay Leno.
Life’s experiences led to Bradshaw’s musical tastes developing from her straight-ahead Country roots, to incorporate more eclectic and diverse sounds. Spending the Pandemic quarantined with her family outside Dallas, the time away from Nashville’s music industry allowed Rachel to write her most authentic music yet. Her upcoming project will feature six songs written solely by Bradshaw – diving into all aspects of love and relationships.
“The collection of music that I wrote embodies a whimsical blend of some of my favorite songs and Artists that I have always been inspired by,” Bradshaw explains. “I write about love, and I write about tragedy. It all blends together to become a storyline that reflects my journey in life, to get to where I am now.” Rachel plays piano on the record, which will also feature a duet with friend and Grammy Nominated Country Artist, Jamey Johnson. The inspired new music holds no shortage of feel-good vibes and sonically produced ear candy. Her lived-in lyrical delivery is matched with textured, experienced vocals that bring to the songs an airiness reminiscent of Lana Del Rey, The Lumineers, Fleetwood Mac, and Coldplay.
Along with her new record set to release in the Fall of 2021, Rachel and her family have been featured on The Bradshaw Bunch, which was E!’s highest rated new series in four years! Season One showcased the heart-warming, yet comedic sides of the Bradshaws, highlighted by Rachel’s return to releasing music. Her lead single, “Wild Horse,” released to rave reviews and Editorial Playlisting ads from Apple Music & Spotify, and her second single, “Aphrodite,” was featured with an on-air performance in The Bradshaw Bunch’s Season One Finale. Season Two is currently filming in Hawaii, Texas, and Nashville, and dives deeper into the multi-faceted talents of each Bradshaw family member. Season Two highlights Rachel’s authentic passion for HOTWORX, where she is filmed with Founder & CEO, Stephen P. Smith. Expect The Bradshaw Bunch Season Two to premiere in August of 2021, immediately following The Summer Olympics!
Written By: Jodie Mateu, VP of Special Events & Productivity
On April 1st, 2021 Planet Beach Franchising Corporation celebrated a big day, and I’m not talking about April Fool’s!
When Stephen Smith opened the first Planet Beach on May 15, 1995, he truly wanted to revolutionize the tanning industry. His goal: to help people achieve that sense of rested well-being that only comes from a day at the beach. So, he took his experience in gym management and opened his “Electric Beach” in the Uptown district of New Orleans. The concept took off, but the name needed some tweaking. After much thought, it was officially changed to Planet Beach on April 1, 1996, beginning to franchise and expand the concept across the globe with the quest to change the way the world rejuvenates!
But truly the most revolutionizing change came in 2005, when Smith repositioned the company and expanded services, launching our automated spa concept. Such forward-thinking helped the system overcome its most tricky challenge to date, the negative press about tanning.
Smith saw the shift as an opportunity. Recognizing that some customers do benefit from moderate UV therapy, Planet Beach also anticipated huge consumer demand for other health and wellness services and expanded into a one-stop spa with an impressive roster of options.
Since the beginning, the goal of Planet Beach has been to instill a sense of mental and physical renewal for all of the guests who walk through the door. And, all changes at Planet Beach spas have always kept that goal!
“It is kind of like the Marines,” Smith says. “You adapt and overcome.”
The system’s ability to change and meet new needs is great not only for its members but also its local owners. Wellness is not a passing fad, and people need affordable options to help them lead the lives they deserve.
We welcome you to relax in one of our automated massages, tone up and detox in the HOTWORX, or simply add a little glow to your complexion with a UV or spray tanning service in celebration of our 25th anniversary this month. Remember that if you are a first-time guest, you’ll receive a complimentary session. To claim your free session, log on to https://planetbeach.com/free-trial/.
For the benefit of our customers and the communities we serve, we will remain dedicated to the continued success of each Planet Beach spray & spa franchise. Our franchise locations will provide superior customer service in an inspiring, alternative atmosphere. We are so excited about reaching this milestone that we want you to partake in the festivities and join in on the celebration. 25 years and still going strong!! Happy Birthday, Planet Beach! Click here to find a planet beach spray & spa near you!
For Franchise Info, visit planetbeach.com/franchising!
As previously announced, the 2021 HOTWORX & Planet Beach Convention will be hosted at the beautiful La Cantera Resort & Spa in San Antonio, Texas July 19-21. The company is excited to announce that professional surfer, author & motivational speaker, Bethany Hamilton, will be the keynote speaker at this year’s live event. Bethany is the true representation of the company’s Convention theme, Power, Unleash Your Inner Warrior! She is a warrior to the core and she will share her story of determination and resiliency as she takes the stage on July 19th in San Antonio.
Bethany Hamilton has become a source of inspiration to millions through her story of determination, faith, and hope. At the age of 13, Bethany lost her left arm to a 14-foot tiger shark, which seemed to end her career as a rising surf star. One month after the attack, Bethany returned to the water and within two years had won her first national title. In 2007, she realized her dream of surfing professionally and since then, her story has been told in a New York Times best-selling autobiography and in the 2011 film, Soul Surfer. Bethany is involved in numerous charitable efforts, including her own foundation, Friends of Bethany, which reaches out to amputees and youth, encouraging and offering hope to overcome through Jesus Christ. Using her platform as a professional athlete to promote living a fit and healthy lifestyle, she authored the book Body and Soul in 2014. Bethany’s latest project, Unstoppable, a surf documentary which showcases her as one of the best women surfers in the world, released theatrically in the USA on July 12, 2019, accompanied by a photo book and a children’s book. Passionate about helping young women be unstoppable in life and faith, Bethany has launched a new website and online course for sharing content and facilitating connection. Her greatest joy is being a wife and mother, and she continues to touch and inspire lives globally as a professional surfer and motivational speaker.
Written By: Jodie Mateu, VP of Special Events & Productivity
Planet Beach welcomes new franchisee, Lamar Johnson, who recently took over the spa located in the French Quarter of New Orleans, Louisiana!
What originally motivated you to consider a business opportunity?
I’ve always wanted to own my own business since I was a kid. My mom was really sick and couldn’t work. We pretty much lived on my dad’s income which wasn’t much.
What led you to explore franchising rather than an independent business?
I think franchising is a better move because you’re in charge but you’re not by yourself.
What was your initial impression of your first spa session at Planet Beach?
I loved the hydro massage and I also received the teeth whitening.
How was your experience going through the Planet Beach Discovery Process?
My experience going through the Planet Beach Discovery Process was smooth and informative.
How would you describe your Orientation Day and meeting the Planet Beach Executive Team?
My Orientation Day was great. Everyone was nice, helpful, and welcoming.
What advice would you give to other candidates considering the opportunity to franchise with Planet Beach?
The best advice I can give is just do it. You only live once, so go for what you want.
What are the top 3 reasons you chose to franchise with Planet Beach?
1. Financial stability
2. Helping others with health and beauty
3. Help people in my city have jobs
What excites you the most in offering Planet Beach’s automated spa services to your community?
It excites me that I can help people around town and out of town that visit feel good locally and when they visit.
What goals do you plan to accomplish in your first year as a Planet Beach franchisee?
In my first year with Planet Beach, my goal is to bring the French Quarter location back to life.
How will Planet Beach help you achieve your personal and professional goals?
Planet Beach will help me on continuing my journey to be a successful entrepreneur from New Orleans.