Tips for staying motivated in your work, even when you’re not in the mood!
What Is Motivation? Motivation is the desire to act and move toward a goal. It’s the difference between waking up before dawn to pound the pavement and lazing around the house all day. It’s the crucial element in setting and attaining one’s objectives—and research shows that people can influence their own levels of motivation and self-control. Motivation is rather elusive, isn’t it? Some days you feel it, and other days you can’t grab a measly ounce of it no matter how hard you try. We’ve all been there, and today I’d like to give you some tips for digging up that lost motivation and getting a job not just done—but completed with a sense of passion!
-Feed your brain each day – READ!
Motivation starts upstairs. New ideas and new ways of looking at things will keep you fresh. Make sure you carve out time in your day to read. Read for at least one hour a day. If that’s too much, start with 20 minutes a day, and do it for one month to create the habit. Develop a belief that reading is the quickest way to success. It will make reading a breeze, and extremely fun and rewarding. The most successful people in the world attribute their success to reading a lot of books!
-Create realistic, small goals.
Of course, you should have a really big goal or as we say at Planet Beach, a BHAG (a Big, Hairy, Audacious Goal). But make sure you break down that goal into bite-sized, consumable goals. This way you’ll feel like you’re making progress in your journey, and you’ll also feel a sense of accomplishment when you complete the smaller goals. Completing a large project is daunting when you don’t know where to begin. How can you finish if you don’t even know where you’re starting? So, rather than focusing on a large, scary goal, take one thing at a time, and break the big goal into ideas you can digest one at a time.
-Set a quit time and take breaks!
I tend to stray from the typical 8 to 5 workday, and global accessibility through emails and Skype makes it more than easy to have a 24-hour workday. But it’s important to recognize when enough is enough. Set a realistic quitting time for yourself, and stick to it most days of the week. Stop answering emails after 8 PM, or take weekends off. You’ll feel more refreshed and more productive when you allow yourself some down time. Also, short breaks to refresh your brain and even stretch your legs a bit will keep your mind and body in tone throughout a long work day! It’s unrealistic to feel energized all the time. You need to give yourself a rest, and if that means giving yourself a specified set time to unplug or turn away from the demands of your job, then do it. It’s likely to help you perform harder and smarter in the hours that you do a lot of work.
-Stay or get organized!
You don’t have time to be looking for “those papers” over and over again. Make life easier on yourself.
-Pull the trigger. Be action oriented.
Don’t just sit there; do something! You can correct mistakes. You can’t correct actions never taken. To get motivated to start doing something, from my own experience, the most effective trick for me is to just do it (sounds trite, but it works). As soon as you think something needs to be done, jump into it, doing it immediately (of course, provided the conditions are feasible). You must not think about anything else, suppressing all other thoughts, keeping your mind blank, acting like a robot. Yes, it sounds weird, but it does work! Otherwise, you will debate whether you should do it now or there were too many issues with doing it, or there are other more pleasurable and exciting things to do over this boring task. Instead of waiting around, willing yourself to feel motivated, what if you just went ahead and started doing the work you know you need to do? Dive into the project and trust that the focus will be what you need.
-Be just as serious & motivated about your time away from work.
You know what they say about “all work and no play.” Set aside time for yourself and your loved ones to travel, relax, and enjoy new experiences. As you’ve probably heard us say before at Planet Beach & HOTWORX, “Work hard! Play hard!”
Sources: www.psychologytoday.com,www.themuse.com, blogs.constantcontact.com
Written By: Paige Stuart, Planet Beach Brand Manager & Franchisee
In May of 2014, Admiral William McRaven delivered the commencement address to the graduates of The University of Texas at Austin. Last week, I had the privilege of viewing the video of the speech alongside my colleagues during a company meeting. As a former graduate from the University and a retired Navy Seal, McRaven delivered a compelling and heartfelt message about the lessons he learned from basic SEAL training that could be applied to daily life and business.
His leading lesson was “If you want to change the world, start by making your bed. If you make your bed every morning you will have accomplished the first task of the day. It will give you a small sense of pride, and it will encourage you to do another task and another and another. By the end of the day, that one task completed will have turned into many tasks completed. Making your bed will also reinforce the fact that little things in life matter. If you can’t do the little things right, you will never do the big things right.”
Every detail matters in business. They matter because it exemplifies how your work and company is perceived and experienced. The details of your business should be consistent and polished because the details are the difference between excellence and mediocrity. Therefore, start by making your bed, keep your workspace tidy, memorize someone’s name when introduced and ALWAYS use spellcheck! Again, every detail matters in business and in life.
During his delivery, McRaven spoke of discipline, teamwork, facing your problems head on and finding your inner strength during the most strenuous times. In addition to his make your bed analogy, the message of his speech that resonated with me was his message of Tenacity. “In SEAL training there is a bell. A brass bell that hangs in the center of the compound for all the students to see. All you have to do to quit is ring the bell. Ring the bell and you no longer have to wake up at 5 o’clock. Ring the bell and you no longer have to do the freezing cold swims. Ring the bell and you no longer have to do the runs, the obstacle course, the PT — and you no longer have to endure the hardships of training. Just ring the bell. If you want to change the world don’t ever, ever ring the bell.”
When these words were spoken, it made me think about the virtue of Tenacity. The ability to persevere and never give up is the most important trait that an individual can possess. To prevail in business and in life, you must define your goals, pursue them relentlessly, and most importantly, never give up. Determination and sheer drive will distinguish those that will rise above when faced with adversity. Hardships that come will always pass, but as McRaven famously said, “if you want to change the world, don’t ever, ever ring the bell and, if by chance you have a miserable day, you will come home to a bed that is made — that you made — and a made bed gives you encouragement that tomorrow will be better.”
Written By: Jodie Mateu, VP of Special Events & Productivity, and Franchisee
Sun, surf, and sand are all part of what we love about summertime, but they can take a toll on your skin! After soaking up the fun and sun this summer, your skin will deeply appreciate a bit of extra TLC to finish out this season with a gorgeous glow, and as usual, Planet Beach has got you covered!
Dehydration is not uncommon after a long, hot summer which can result in diminished water content within the skin. Dehydrated skin means that your skin is lacking water. It can be dry and itchy and perhaps dull looking, too. Your overall tone and complexion may appear uneven, and therefore fine lines can be more noticeable. So, while you may not know if you’re dehydrated, your skin certainly will!
That brings me to the subject of today’s blog, and one of my favorite Planet Beach skincare products, our Repair Nutrient Drops. For those of you who don’t know, at Planet Beach spray and spa we provide our members with an amazing holistic skincare and nutrition line by M’lis, a proven leader in Detoxification, Lifestyle Programs, Body Contour, and Holistic Skincare. And, the Repair is one of many of our private label and professional grade facial skincare products which works wonders specifically on dry and dehydrated skin. This luxurious nutrient oil offers a breakthrough in combining rich, natural oils with bee pollen and carrying agents that are absorbed quickly without clogging your pores. Repair Nutrient Oil is an effective protection against dehydration as it injects new life into skin!
The Repair Facial Oil provides vitamins and nutrients to treated skin areas and hydrates dry and damaged skin, all while it reduces fine lines and wrinkles! It can also help to repair, hydrate, and anti-age the delicate skin around the eyes as well as relieve other areas with dry or cracking skin other than your face, such as elbows, knees, and heels. But dry skin isn’t it’s only use! This multi-purpose product can be used for so many more reasons!
Planet Beach’s Repair can be used as a(n):
-Hydrating Facial Mask
-Cuticle Oil for both fingers and toes
-Lip oil for dry and cracked lips
-Scalp Treatment
-Hair Mask
-Aftershave Lotion
-Eye Makeup remover (and it strengthens lashes and reduces breakage too)!
-Makeup brush cleaner
-Spa bath indulgence (just add a few drops to your bath water).
-Addition to your daily facial moisturizer for extra hydration (we recommend mixing with our Energize or Apple Stem Cell Moisturizers)!
Stop by your local Planet Beach spray and spa and pick up your Repair today to get that dry, damaged, post summer skin ready for a glowing and glamorous fall!
Written By: Paige Stuart, Planet Beach Brand Manager & Franchisee
Every organization relies on team effort to get the job done. We hear the infamous phrase all the time.. You know the one, “ Teamwork makes the dream work,” but have you ever stopped to think about what that phrase actually means?
Effective teamwork in the workplace can be an unstoppable force. Various studies have shown that teamwork increases employee satisfaction, employee retention, and employee performance. Teamwork has become such an important key to success that many top recruiters rank it in the top five skills they are looking for in a potential new hire. If you’ve ever worked in a team that really clicks, you know exactly why.
Work becomes fun, rewarding and motivating when you’re surrounded by other go-getters that work just as hard for the common goal. There is also something about peer pressure in a team environment that causes a unique accountability amongst coworkers; noone wants to let down their teammates!
However, in order for a team to be successful, every teammate has to put up their fair share of the bargain. A team is only as strong as its weakest player and remember that thing about peer pressure? Noone wants to be the weak link. The more each individual perfects their own skillset, the stronger the team gets as a whole.
Here are the 5 ways to be a better team player:
1. Strive for Excellence– Team players are genuinely committed to the cause and will do what it takes to get the job done. They take responsibility for their tasks and complete them in order of priority, not necessarily in the order that they’re given. They never make their responsibilities seem more important or challenging than those of their teammates.
2. Listen more than you speak– When you’re apart of a team, you must respect the viewpoints of others. Each team members’ uniqueness is a key advantage to being a part of a team. We don’t all see things the same way. Team players are open to the experience and perspective of their teammates. They never think what they have to say is more important than that of their coworkers. They invite debate and exploration of all possibilities. The end result is a more deeply examined idea which will increase its success.
3. Over Communicate– A game time audible cannot be successful without proper communication to all players. Each team member contributes a unique skill or talent that makes them ideal for certain tasks. Keep all of your teammates informed on what their responsibilities are and how each task contributes to the cause. Valuable company time can be lost if communication fails and responsibilities are either unclear or everyone on the team is working on the same task.
4. Always be ready to help– Even if it is not in your job description, offer help and support when it is needed or asked for. Team players do not use the words, “that’s not my job.” When you’re apart of a team, the job getting done is everyone’s responsibility and that may mean picking up the slack of others at times.
5. Recognize when you’re wrong– A good team member appreciates that a group of unique individuals with a variety of skills and experience provide a system of checks and balances. What one person fails to recognize, may be picked up by another. No one is perfect and mistakes will happen. Don’t let a correction from a coworker upset you, appreciate the extra set of eyes that will in turn help you improve your skill set.
So whether you’re running an automated spa or a Fortune 500 company, effective teamwork will be your key to success.
Written By: Alyssa Burnham, Franchise Performance Coach
The 2019 NFL season will be the 100th season of the National Football League (NFL). The season will commence on September 5, 2019 with the NFL Kickoff Game with the Chicago Bears hosting the Green Bay Packers. The season will conclude with Super Bowl LIV (54), the league’s championship game, slated for February 2, 2020, at Hard Rock Stadium in Miami, Florida.
The start of Football Season is a much-anticipated event by fans nationwide. There is a definite feeling of elation in the city of New Orleans when fans put on their black and gold and unite to root on the Saints. The level of dedication to the team was evident last year when the Who Dat Nation boycotted the Super Bowl after one of the most controversial plays in U.S. sports history-a non-call of a penalty that would have positioned the New Orleans Saints to beat the Rams in the NFC Championship game. Subsequently, instead of tuning in to watch the matchup between the Los Angeles Rams and the New England Patriots, the city of New Orleans did what they do best, they threw a party to support their home team!
Regardless of your city of origin or favorite team, there is one thing that stands true when it comes to football, it unifies and brings people together! There is nothing more exciting than hearing the deafening roar of a stadium united together to disrupt the visiting team or cheer their home team to victory. From house parties to tailgate parties, football gives people a reason to press pause and celebrate together.
As we welcome the 2019-2020 Football Season, do so by looking and feeling your absolute best. Visit Planet Beach during the month of September and receive one month of unlimited spa services for only $50. Relax in one of the automated massage services, brighten your smile with a teeth-whitening treatment or illuminate your skin with a red-light therapy session. Cheer on your favorite team this season and look beautiful and rejuvenated at the same time! Visit http://planetbeach.com/spa-locator/ to find your neighborhood Planet Beach and enjoy one of the many amazing services.
Written By: Jodie Mateu, VP of Special Events & Productivity and Franchisee
Introducing our new Fascia Roller, coming soon!
In my last blog post introducing our newest foam rollers, I talked a little bit about fascia. For those of you who missed it, CLICK HERE! A fascia is the band or sheet of connective tissue, primarily collagen, beneath the skin that attaches, stabilizes, encloses, and separates muscles and other internal organs. Because it’s misunderstood, its importance to our health, beauty, and wellness goals often gets overlooked. But fitness & spa gurus are all about fascia because of how interconnected it is to our entire system. When it is unhealthy, fascia is sticky, clumpy, tight, and flaky and forms restrictions, adhesions, and distortions. There are many causes of unhealthy fascia such as a sedentary lifestyle, poor posture, dehydration, overusing or injuring your muscles, unhealthy eating habits, poor sleep quality, and stress. But unhealthy fascia can cause a whole new host of problems including cellulite!
Cellulite is caused from the pockets of fat pushing up through the connective tissue. So, if you treat and manipulate the fascia, you will see a reduction in the appearance of stretch marks and cellulite. Which brings me to the reason for this week’s blog, The Planet Beach & HOTWORX Fascia Roller! For years, women have tried everything to get rid of cellulite. From strict diets to extreme exercise routines, everybody claims to have their own cellulite treatment. But could a simple tool be all we really need to improve the appearance of cellulite prone areas?
Our Fascia Roller is designed to loosen up the fascia all over your body, kind of like foam rolling with a much more rigid, plastic exterior.
How to use our Fascia Roller:
- Facia loves heat, so warm up with a HOTWORX session before rolling for best results.
- If using on bare skin, find an oil, moisturizer, or lubricant you can use to help the roller glide. We suggest our Contour Firming Oil and Enhance Anti-Cellulite cream!
- Begin rubbing the roller over your skin up and down, or side to side. Just like when foam rolling, when you hit a trigger point or tight spot, sit and work on that spot for 30 to 60 seconds as it slowly dissipates.
- Because your fascia is all connected, remember to use the Fascia Roller on the whole body and not just your “trouble areas.”
- Stay hydrated.
- You can do this as often as you’d like, just be careful not to roll over bruised areas.
Make sure next time you visit your local Planet Beach spray & spa for any of our heated spa services that you’ve got our new Fascia Roller handy for after you’ve earned your burn! Your body (especially your booty) will thank you!
https://www.healthline.com/
https://abc13.com/health/
Written By: Paige Stuart, Planet Beach Brand Manager & Franchisee
As summer comes to an end, we say goodbye to endless nights, days by the sea and the warmth of the sun. As we pack away the swimsuits and beach balls, we prepare for the seasons ahead. All endings give way to new beginnings and parents everywhere are preparing their children for the upcoming school year. After a fun filled last minute family vacation, I am making the mad rush among many to stock up on school supplies and uniforms.
No matter how many back to school tips I’ve gathered over the years, the back to school transition can be a little hectic on the both the children and parents. There is an undeniable change in pace as children shift from the lazy days of summer to their new regimented routines packed with school work and extra-curricular activities.
With one child entering the 7th grade and one entering their Sophomore year of college, I can completely relate to the chaos that the back to school season ensues. Yes, it’s a new beginning and new milestones for your children, but it’s also a lot of preparation. Don’t you love covering your child’s 10 workbooks with contact paper? How about writing their name on every pencil and crayon? Although these little details may seem minuscule, they are just as important as reading the school handbook and completing the required emergency contact forms. All the details matter and as a parent, I’ll do everything required to ensure my children’s academic success.
During the back to school transition, it’s important to squeeze in the necessary me time and get a little rest and relaxation when possible.
Make Planet Beach your ultimate escape as you indulge in one of the many automated spa or UV therapy services. You can stop in during your lunch break or immediately after work to relax, glow and renew! Soothe sore muscles, eliminate stress, release toxins, and increase circulation while relaxing in one of the automated massage services. At the push of a button, you’ll experience a luxury massage in a private room without the need of an attendant. Alternatively, relax as your skin gets that “right off the beach glow” in one of our innovative tanning units. You can even out those tan lines from the beach and keep your summer glow all year-round.
Take advantage of Planet Beach’s end of summer savings and receive your first month free when you join. Additionally, teachers and students can enjoy a spray tan for only $30.00. As you kiss summer goodbye and embrace the back to school season, stop into Planet Beach to achieve your ultimate beauty and wellness goals.
Written By: Jodie Mateu, VP of Special Events & Productivity, and Franchisee
As the original Authorized HOTWORX Location, Planet Beach spray & spa is proud to offer its members the opportunity to achieve their fitness goals! But, when you start a brand-new fitness routine, it’s not uncommon to be hit with some muscle soreness. If you haven’t been terribly active for a while or are trying a new workout style that uses some muscles you have forgotten about, like HOTWORX, the foam roller is about to be your new best friend!
Foam rolling is a form of myofascial release that you can do on your own body. Fascia is a soft connective tissue that is located just below the skin. It wraps and connects the muscles, bones, nerves, and blood vessels of the body. Together, muscle and fascia make up what is called the myofascial system. Foam rolling works by massaging or releasing muscle and fascial tightness. The roller applies pressure, helping to break up ‘knots’ that can form in your muscles and tissue.
To use a foam roller, slowly run the roller down stiff muscles (such as your calves, hamstrings, quads, IT bands and middle back), using your bodyweight to apply as much pressure as feels comfortable. Slow and steady is the key. Start by rolling along the length of the muscle, then you can follow up with small rolls over any spots that are tender. Take long breaths as you roll, as this helps to increase the flow of blood (and oxygen) to your muscles.
At Planet Beach, our newest rollers have raised sections, which can push a little bit deeper into your muscles as well. The mixture of smooth and bumpy textures is designed to mimic the actions of a massage therapist, which can help to reduce muscle tension.
Want to know more foam rolling benefits?
- Foam rolling can help reduce pain and muscle soreness. Massaging the muscles increases blood flow and oxygen to the tissue, helping the natural healing process.
- It helps with flexibility. Foam rolling, together with stretching and rehabilitation, can help lengthen your muscles.
- It helps you to manage stress. Stress-related tight spots can lead to discomfort, which can impact on your sleep. Once the tension is reduced, you might find yourself sleeping a whole lot better!
- It can help you to have an increased range of motion. Foam rolling helps to stretch and lengthen muscles, so you have a better range of movement.
- It can help to prevent common injuries. Tight muscles can be more prone to injury, so self-release of muscles and fascia can help loosen everything up and increase your overall performance.
- Foam rolling may help to reduce cellulite, as the increased blood flow can help your body’s natural detoxification processes.
Make sure next time you visit your local Planet Beach spray & spa for a HOTWORX session that you’ve got our new foam roller handy for after you’ve earned your burn! Your body will thank you!
Our daily lives are comprised of habits and routines. From the way we take our coffee in the morning to the way we wind down at the end of a long day, our tiny moments form recurring patterns. Incorporating a habitual skin care regime into our daily lives is essential to maintaining a flawless complexion and long term healthy glow. Planet Beach is excited to announce the launch of the new Lá Taravella Skin Care Line:
Linen & Body Mist
This delicate and refreshing mist awakens the senses and cools the body while leaving a long lasting fragrant aroma. Enhancing ambiance and sensuality. Mist on the body, in the air, or on fine linens for a long-lasting alluring aroma.
Skin Therapy Oil
This unique & indulgent skin therapy oil tightens the skin and helps stimulate the growth of new skin cells. Rose buds, chamomile and jasmine flowers immersed in grape seed, avocado and fractionated coconut oils, protects skin against damage caused by sun and aging. Extremely hydrating & nourishing, leaving your skin incredibly refined along with an amazing glow without leaving pores clogged. Apply this oil to the skin for hydration and luxurious skin renewal.
Sugar Scrub
This luxurious sugar scrub exfoliates, hydrates, and eliminates impurities while stimulating skin cell renewal. Naturally leaving your skin revitalized and radiant. Grape seed, avocado and sunflower oils protect against UV radiation, lightens the effects on the age spots and pigmented skin caused by ultra-violet rays, sun damage, climate and environmental conditions. For optimal use, gently scrub moisturized skin and rinse for a transforming exfoliation, pat dry.
Reiki Orange Blossom Toner
This amazing skin toner balances the pH in your skin with natural acidity and provides perfect skin moisture. Ultra-hydrating, helps with acne, skin irritations and reduces fine lines and wrinkles. Combined with Reiki healing amethyst and rose Quartz healing stones allows positive healing energy to flow into the body as negative energy flows out.
The Skin Therapy Oil, Sugar Scrub & Linen & Body Mist are available in the following signature scents:
- Lucky– Grapefruit, Clementine, Strawberries, Black Current, Rose Petals & Sweet White Musk
- Lotus– Exotic Deep Red Current Berries, Sweet Plum & Seductive Florals
- Kimono Flower– Mandarin, Bergamot, Soft Jasmine, Raspberry, Ylang Ylang, Sweet Gardenia, Pink Orchid & White Moss
- Meditation– Lavender & Sandalwood
- Bliss– Delicate Florals, Citrus Basil, White Amber & Sweet Leafy Greens
Stop by your nearest Planet Beach during the month of August to receive a 10% discount on the new Lá Taravella Skin Therapy Line and indulge in one of the many amazing services. Invest in yourself and make beauty and wellness part of your daily routine.
Written By: Jodie Mateu, VP of Special Events & Productivity and Franchisee
As the Brand Manager of Planet Beach spray & spa, I am always stressing the importance of training and development in the workplace, but training isn’t just important to a company, it’s vital.
Planet Beach Franchising Corporation offers its spa owners and staff continuous training and coaching. From our Online Planet Beach University and Virtual Franchisee School, to our ongoing one-on-one consulting calls, Planet Beach has all the tools necessary for a successful spray & spa location. With weekly newsletters & blog posts, Wednesday webinars, continuous company memos and announcements on ORION (Online Resource for Information & Operations Network), and the biggest training event of the year, our annual co-branded convention for both Planet Beach and HOTWORX franchises, we keep our locations constantly benefiting through their education!
So, what are some of the benefits of training to any company?
Improved employee performance – the employee who receives the necessary training is more able to perform in their job. The training will give the employee a greater understanding of their responsibilities within their role, and in turn build their confidence. This confidence will enhance their overall performance, and this can only benefit the company. Employees who are competent and on top of changing industry standards help your company hold a position as a leader and strong competitor within the industry.
Improved employee satisfaction and morale – the investment in training that a company makes shows employees that they are valued. The training creates a supportive workplace. Employees may gain access to training they wouldn’t have otherwise known about or sought out themselves. Employees who feel appreciated and challenged through training opportunities may feel more satisfaction toward their jobs.
Addressing weaknesses – Most employees will have some weaknesses in their workplace skills. A training program allows you to strengthen those skills that each employee needs to improve. A development program brings all employees to a higher level, so they all have similar skills and knowledge. This helps reduce any weak links within the company who rely heavily on others to complete basic work tasks. Providing the necessary training creates an overall knowledgeable staff with employees who can take over for one another as needed, work on teams or work independently without constant help and supervision from others.
Consistency – A robust training and development program ensures that employees have a consistent experience and background knowledge. The consistency is particularly relevant for the company’s basic policies and procedures. All employees need to be aware of the expectations within the company. Increased efficiencies in processes results in financial gain for the company.
Increased productivity and adherence to quality standards – Productivity usually increases when a company implements training courses. Increased efficiency in processes will ensure project success which in turn will improve the company turnover.
Increased innovation in new strategies and products – Ongoing training and upskilling of the workforce can encourage creativity. New ideas can be formed as a direct result of training and development.
Reduced employee turnover – staff are more likely to feel valued if they are invested in and therefore, less likely to change employers. Training and development are seen as an additional company benefit. Recruitment costs therefore go down due to staff retention.
Enhances company reputation and profile – Having a strong and successful training strategy helps to develop your employer brand and make your company a prime consideration for graduates and mid-career changes. Training also makes a company more attractive to potential new recruits who seek to improve their skills and the opportunities associated with those new skills.
At Planet Beach and HOTWORX Franchising we say, “Ignorance is not bliss!” Many companies do not invest the time and effort in their teams that it takes to provide each member with the education they require to be as successful as possible. Don’t make that mistake within your business! Knowledge is power!
https://2020projectmanagement.com/
Written By: Paige Stuart, Planet Beach Brand Manager
“Sign them up, never let them quit and have them bring a friend is the secret to any membership based business.” These are the words of John Paul, experienced fitness industry professional and existing VP of Education & Development for Gold’s Gym.
The first objective in a membership driven business is to retain your members by delivering an exceptional customer experience on a consistent basis. Although operational standards, cleanliness and the delivery of the products and services to the customer are important, the life line of the business lies in the level of customer service demonstrated. It’s the attentiveness, follow up and level of appreciation showed to the customer that makes them commit. Don’t you love it when you walk into a business and they know you on a first name basis? The Coffee Shop that I frequent knows my order as soon as I walk in the door and they know when I’m in a rush and can deliver quickly. As an added bonus, I receive points for each order placed and I’m rewarded with a complimentary iced latte, which is my favorite, once I reach 100 points. Yes, the coffee is exceptional, but the attention to detail and the attentiveness is what keeps me coming back.
The second objective in a membership driven business is to have a member bring a friend or a loved one to share in the experience. By nature, most people are social creatures and crave companionship. When going to the gym, are you a little more motivated if you have someone important to you by your side? Although there are some that possess the self-motivation to stick with a fitness routine without wavering, some need a little inspiration along the way. One study found that 95 percent of those who started a weight-loss program with friends completed the program.
Why do customers stay loyal to a brand? What makes them commit for life? The Ultimate Collection of Loyalty Statistics listed these interesting stats for customer loyalty & retention:
- 95% of loyalty program members want to engage with brands through a mix of new, emerging, and growing tech, including augmented reality, virtual reality, card-on-file and more (Bond)
- 77% of consumers crave free products (HelloWorld)
- 73% of Millennials and 48% of Gen Z said they are influenced to purchase based on loyalty programs (Lab42
- 60% of customers will tell friends and family about a brand they’re loyal to (Yotpo)
- 55% of consumers said the dominant loyalty factor was product quality and 25% said great sales/deals (Yotpo)
- 54% of millennials cited high quality given the price as important contributors to brand loyalty (Morning Consult)
At Planet Beach, we strive to deliver on the promise of providing an exceptional customer experience in an inspiring, alternative atmosphere. Planet Beach is a boutique style spa, where everyone knows your name. Members can enjoy a spa experience at the push of a button in their own private setting. The products and services are amazing, but it’s the trained Spa Consultants that set the bar by providing a comprehensive assessment of your beauty and wellness needs and then customizing a regime that will help you achieve your overall beauty, wellness and fitness goals. Additionally, Planet Beach offers amazing loyalty programs, including their ever-popular Ambassador Program:
- Refer One Friend that Joins, Receive a FREE Month!
- Refer 5 Friends that Join, Receive 1 FREE Year!
- Refer 10 Friends that Join, Receive a FREE Lifetime Membership!
Become a Planet Beach Ambassador and receive a complimentary month by bringing in a friend and having them sign up during the month of July. We promise that once you experience one of the many services that Planet Beach has to offer, you will be hooked for life. Visit https://planetbeach.com/spa-locator/ to find a location nearest you.
Written By: Jodie Mateu, VP of Special Events & Productivity and Franchisee