Planet Beach is excited to announce Paige Duke as the official 2014 International Cover Model. The final results for the cover model contest were released during the annual Planet Beach Franchisee Convention in Tunica, Mississippi.
Planet Beach has spent months searching the globe to find the most beautiful, talented, and educated women in the world to compete in its cover model search. Hosting modeling competitions and casting calls for the past 12 months, Paige was chosen over 140 women, as the official Planet Beach Cover Model.
Paige Duke was born in Germany but raised in her parent’s small town of Lancaster, SC. Always a star student; She attended Clemson University Calhoun Honors College and graduated Magna Cum Laude with a degree in Animal Science. During her college education an agency reached out to Paige and she began modeling part time. She won 3rd runner-up in the Miss Hawaiian Tropic International pageant. She currently works as an internationally published print & commercial model. She can be seen in numerous Wrangler ads, QVC commercials, several country music videos, cohosting a local radio broadcast, and working as a Falken Tire and Momo Motorsports spokes model for Tudor United Sport scar racing, drifting, and super cross events.
While there she was cast on Season 2 of CMT’s #1 hit show “Sweet Home Alabama,” and subsequently was cast as the bachelorette for Season 3. In 2012 she moved home to Charlotte, NC. She still works as a vet tech and enjoys spending time with her two pit bulls, kickboxing, cooking, hiking, fishing, and hunting.
The Planet Beach International Cover Model Search was open to women from around the world, ages 18 to 40, who embody the Planet Beach lifestyle; an entrepreneurial spirit, a passion for personal self-improvement, as well as an interest in the beauty and wellness industry. The competition was narrowed down to over 140 models who, through online votes, and was scaled to the top 40, who received a free trip to Punta Cana, Dominican Republic. The top five finalists of the Planet Beach Cover Models competitors were able to participate in photo and video shoots, interviews, and a runway show. They also represented Planet Beach in promotional materials, in-spa designs and marketing campaigns worldwide.
Planet Beach is excited to have Paige join their team this year and participate in a wide variation of campaigns and act as the new face of the brand.
Meet our 2012 Top Planet Beach Cover Model, Jodie Giles!
 Planet Beach is celebrating another successful Cover Model Competition.The Planet Beach Cover Model Competition recently held it’s 9th annual competition which provides unique opportunities for women who exhibit an entrepreneurial spirit, passion for personal self-improvement and an interest in the health and wellness industry that love the Planet Beach brand. Women from across the globe are given the opportunity to work alongside the Planet Beach® corporate team on promotions and marketing projects, become the face for one of our quarterly marketing campaigns as well as compete for the title of the Top Planet Beach® Cover Model. The top 5 chosen cover models come from around the world and successfully competed in earlier competitions. Each of the cover models chosen win the opportunity to represent a specific campaign to represent our products and services. Promotional materials have been created for each campaign that will be featured throughout the world. As part of the Planet Beach convention in New Orleans, Planet Beach hosted the five models on January 27th, where they were presented throughout the convention and in a runway stage show and a fabulous fashion show. The video footage of this event will also be part of a one-hour television show entitled, “Become the Cover Model of Planet Beach.” The five models will be seen in advertisements, video and website segments and in all the Planet Beach promotional campaigns for 2012. Past Planet Beach International Cover Model television shows have been well received from coast to coast. The last show did reach markets that represent 61.9% of US households, which is equivalent to over 70 million homes and we are still seeing markets air the show multiple times because of such high numbers in viewership! |
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| Caroline Bernier, Planet Beach Cover Model Global Operations Director/TV producer, was quoted as saying “It was a privilege to work along these 5 young ladies during the Cover Model Fashion Exhibition! The event was a fabulous showcase of their beauty and personality as they shined throughout the week! Congratulations to Jodie Giles, our Cover Model of the year!”
Jodie competed with Planet Beach’s cover models, 5 beautiful ladies from all over North America. “Jodie is a perfect fit to help us continue to take Planet Beach Contempo Spas to the next level,” said Steve Smith, Planet Beach CEO. “She is not only an outstanding and ambitious young woman that has successfully competed in past competitions and also ideally represents the face of our brand. She is a perfect representation of our core customers.” Jodie, as well as the four other ladies, looked absolutely amazing. The ladies worked the run-way sporting each others’ prospective campaign looks! As the night grew closer and closer to the final winner, the crowd cheered and then Jodie was crowned the Planet Beach cover model for 2012. Jodie was stunned! The event was a blast and the girls had a lot of fun doing what they do best: Look and feel great with Planet Beach! Each Cover Model Received:
Jodie ALSO received:
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Tell us about your experience at the 2012 Planet Beach Cover Model Competition, as well as your plans with being the face of Planet Beach! Thank you so much! I am so honored to be blessed with this opportunity to represent such an amazing company. I have been a member, and a huge fan, of Planet Beach since 2007 so being chosen as the face to represent the brand really is a dream come true. The feeling that came over me when my name was announced as the new Cover Model for Planet Beach was a feeling too surreal to describe. I am still in shock. Since 2009 I have sought after the title of Miss Planet Beach and to have finally achieved my goal brought so many feelings and emotions, that I couldn’t help but cry! This next year is going to be a year that I will remember and cherish for the rest of my life. I look forward to promoting the Planet Beach brand, along with their products and services, because I believe in what Planet Beach represents. Throughout this year, you may find me at numerous promotional events throughout the country, including new franchise grand openings and Planet Beach exhibits to speak with customers on all the benefits of visiting a Planet Beach Contempo Spa. The biggest part of what I plan to do in order to promote Planet Beach is to open a new franchise of my own! This will enable me to share my love for the company with others and help them to always look and feel their best, just as Planet Beach helps me to do! |
